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By addressing corruption related resource issues, rapid population growth, and the aftermath of recent flooding, Hydrating La Guajira aims to support a healthier and more resilient future.

At IVEY, caring for yourself and caring for the world go hand in hand. Each month, we support a cause that reflects our values of wellness, sustainability, and compassion. These projects are handpicked for impact by our partner Wingtap β a new crowdfunding platform for nonprofits.


Your donation helps deliver 300 water
filtersβeach lasting up to 10 yearsβto
families in La Guajira, a drought-affected
region in Colombia.
The filters will provide clean drinking water
to 300 families across multiple zones.

This initiative supports indigenous Wayuu
communities and Venezuelan refugees
through the Hydrating La Guajira project,
led by the Barranquilla Hub in collaboration
with Waves For Water.

In this region, water scarcity is severe,
malnutrition rates among children are high,
and 83.7% of rural communities rely on
contaminated water sources. The project
focuses not only on immediate relief, but
also on long-term sustainability and
community empowerment.
By addressing corruption related resource issues, rapid population growth, and the aftermath of recent flooding, Hydrating La Guajira aims to support a healthier and more resilient future.
Wingtap is a simple and transparent platform that helps you discover and support meaningful causes. The app is available on both the App Store and Google Play.
Each project is verified, updates are consistently shared, and you can clearly see the real impact of your contribution. Wingtap collaborates with conscious brands like IVEY to make giving part of everyday life.

Your contribution goes directly toward providing clean water to families who need it most.
Supporting this monthβs cause is simple:
Select your donation amount and add it to
your cart.
Complete checkout as you normally would.
Once the campaign closes, 100% of the raised funds are transferred to the nonprofit leading the project.
Youβll be able to follow updates and progress through Wingtap.
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