SHOP IVEY'S MUST-HAVES BEFORE THEY SELL-OUT AGAIN
SHOP IVEY'S MUST-HAVES BEFORE THEY SELL-OUT AGAIN
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SmartColor Color Protect Shampoo

by Evolvh
$36

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FOR REDUCED FADING & DAMAGE PREVENTION

This ultra-protective, anti-fade shampoo keeps color in and impurities out. Its breakthrough color-preserving formula gently cleanses, while targeted amino acids strengthen and protect against damaging dyes and other color treatments for hair that’s healthy, shiny, and vibrant. It’s a smart investment for your color—and your wallet.

  • Gently cleanses without stripping color
  • Infuses nutrients into hair for increased silkiness & brilliant shine
  • Strengthens strands & protects against breakage & splitting
  • Locks in color and reduces fading 
Massage into wet hair and scalp. For more lather, repeat. Rinse with warm water. Follow with SmartColor Protecting Conditioner.

 

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